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Omnishopper / Posts tagged "Pure Player"
20/04/2021
In Commerce, Omnichannel, Online, Social media

Social media commerce

Sempre più il consumatore si trova di fronte a una pluralità di canali e mezzi attraverso i quali compiere scelte d’acquisto. Un fenomeno crescete in molti paesi, specialmente in Cina e negli Stati Uniti, riguarda la possibilità di acquistare i prodotti direttamente sui social: nel 2020,...

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