Omnishopper | insight / Boost your Store with creative Announcements
During the days of Black Friday, online traffic increases a lot. To grab the attention of shoppers, use creative ads in your advertising campaign.
ecommerce, ecommerce analytics, strategy, ecommerce strategy, strategia ecommerce, digital shelf analytics,
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Omnishopper / Commerce  / Boost your Store with creative Announcements
16/11/2021
In Commerce, Insight, Omnichannel, Online

Boost your Store with creative Announcements

The hot time of the year has arrived, and your shopper can’t wait. Help consumers buy their shopping needs by using the correct formats to make your Store visible.

 

According to research conducted by the research centre Amazon: During the 2020 holidays, advertisers who launched a Sponsored Brands campaign using two different ad formats saw a 95% increase in registered units attributed to ads compared to those who ran a format type only. To help your brand stand out during the days of Black Friday, various kinds of ad formats can be integrated into your Sponsored Brand campaign.

Here are some examples of ad types:

 

• Collection of products with a personalized image helpful in showing the company logo together with a series of products that lead to the Store.

 

• Video Ads allows you to direct the Amazon visitor to the product detail page every time they click on the video.

 

• Store Spotlight, present your store pages creatively by adding three subpages in the campaign.

 

 

 

There is no ad more effective than another; what matters is the right mix of tools and strategies to make the Store and your brand products stand out.

 

Contact us to start planning your Sponsored Brand campaign as soon as possible: connect@omnishopper.co

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