What we can learn about Amazon Vs Walmart in the stock market

Amazon, Walmart, and Target are not just fighting for customers, but they continuously meet on the stock market as well. On average, during the last year and a half, both Target and Walmart have experienced more rapid growth in their stocks’ prices compared to Amazon. In March, Amazon’s shares were up 6.03%, while Walmart’s and Target’s shares were up by 14.16% and 12.73% respectively.

 

It is impossible not to wonder how two brands highly built on the in-store experience can beat an online retailer in the digital era. The truth is that the world of eCommerce and traditional retail cannot be separate anymore, but, rather, they should co-exist.

 

With Walmart and Target branching in the online world, and Amazon opened their first physical store with Amazon Go, we are seeing two worlds colliding. However, the presence of large brick and mortar units for Walmart and Target are giving them an advantage in this hybrid approach.

 

Haris Anwar, a Senior Analyst at the global financial platform Investing.com, says:

 

It’s no longer a secret that you need a strong brick-and-mortar operation to accompany your online strength.

 

Marketers need to stop thinking of online and physical as two separate entities and start realizing that the best customer experience can be created across both.

 

Storytelling across platforms, a continuous customer experience, and an omnichannel approach are crucial to your success. At OmnniShopper, we are experts at creating these strategies, and we are ready to help you succeed in this new digital era.

Are you looking for more detailed suggestion to be stay relevant in an ever-changing landscape?

Get in contact with our Team.