The last element to consider to make the most of high-traffic periods is adopting the most efficient operating model. OmniShopper's approach creates a virtuous circle for managing your products on the leading e-commerce platforms. To do this, creating synergies between the various company functions is necessary,...
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The second essential element to increase the visibility and consideration of products in peak periods is to take care of the storytelling and the messages a brand conveys. Generally, in periods of high seasonality, which also often coincide with a promotional phase, the shopper is more...
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In this miniseries, we will provide the points you need to help your brand grow visibility during peak periods and address the increased demand for your products. The first element to consider to increase your brand's visibility during peak periods is to focus on implementing an...
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Omnishopper & Co., as part of Netcomm Forum Industries 2021, proposed the workshop "The Commerce Wave. The New Commerce Marketing Imperatives", focused on identifying the trends that are impacting the evolution of digital and global commerce. During the workshop in connection from New York, Katie Giuditta,...
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The New Commerce Marketing Imperatives. Wednesday, October 6th at 3.30 pm CET Duration: 30 minutes. Free event. [no_button size="big_large_full_width" style="" text="REGISTER NOW" icon_pack="font_awesome" fa_icon="" icon_position="right" icon_color="" icon_background_color="" icon_background_hover_color="" link="https://netcommindustries.liveforum.space/membership/visitor/register?utm-source=omnishopper" target="_blank" color="" hover_color="" background_color="" hover_background_color="" border_color="" hover_border_color="" border_width="" font_size="" font_style="normal" font_weight="" margin="" padding="" border_radius=""] OmniShopper & Co., as part of...
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In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Personal Care category. The video was presented during the webinar "The Full Funnel. The mix of...
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In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Food category. The video was presented during the webinar "The Full Funnel. The mix of strategies...
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With the technological evolution, most of all are aware of the meaning of 'Digital Shelf'; however, few brands can conquer it. Companies must achieve excellence in the digital context, taking advantage of the tools available to collect relevant data. When a company decides to improve its...
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In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Beverage category. The video was presented during the webinar "The Full Funnel. The mix of strategies...
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According to the Osservatorio del Politecnico of Milan research, the pandemic has reshaped new balances in world trade. Data show a drop in offline consumption of 21 billion euros in 2020. On the other hand, online purchases have grown. Especially the food category with a 10%...
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