Omnishopper & Co., as part of Netcomm Forum Industries 2021, proposed the workshop "The Commerce Wave. The New Commerce Marketing Imperatives", focused on identifying the trends that are impacting the evolution of digital and global commerce. During the workshop in connection from New York, Katie Giuditta,...
Continue Reading
The New Commerce Marketing Imperatives. Wednesday, October 6th at 3.30 pm CET Duration: 30 minutes. Free event. [no_button size="big_large_full_width" style="" text="REGISTER NOW" icon_pack="font_awesome" fa_icon="" icon_position="right" icon_color="" icon_background_color="" icon_background_hover_color="" link="https://netcommindustries.liveforum.space/membership/visitor/register?utm-source=omnishopper" target="_blank" color="" hover_color="" background_color="" hover_background_color="" border_color="" hover_border_color="" border_width="" font_size="" font_style="normal" font_weight="" margin="" padding="" border_radius=""] OmniShopper & Co., as part of...
Continue Reading
In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Personal Care category. The video was presented during the webinar "The Full Funnel. The mix of...
Continue Reading
In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Food category. The video was presented during the webinar "The Full Funnel. The mix of strategies...
Continue Reading
With the technological evolution, most of all are aware of the meaning of 'Digital Shelf'; however, few brands can conquer it. Companies must achieve excellence in the digital context, taking advantage of the tools available to collect relevant data. When a company decides to improve its...
Continue Reading
In this video Mili Ottati, Amazon Performance Strategist and Ludovica Frongillo, Digital Media planner, propose a concrete example of a successful communication campaign managed by the Omnishopper team in the Beverage category. The video was presented during the webinar "The Full Funnel. The mix of strategies...
Continue Reading
According to the Osservatorio del Politecnico of Milan research, the pandemic has reshaped new balances in world trade. Data show a drop in offline consumption of 21 billion euros in 2020. On the other hand, online purchases have grown. Especially the food category with a 10%...
Continue Reading
If you want o to achieve your goals on Amazon, it is essential to have an effective strategy. The definition of the strategy that best suits your brand is based, first of all, on gathering the information necessary to answer these three questions that closely...
Continue Reading
Prime day is the day when it is possible, for those with an Amazon Prime subscription, to purchase many products at lower prices. An opportunity for the shopper, but also for sellers and brands. Companies have to be ready to respond to the shoppers’ wishes,...
Continue Reading
Buying behaviours and expectations towards brands have been disrupted with the acceleration of the digital world. In addition, the transition from a service economy to an experiential economy requires companies to have more excellent knowledge of their consumers. The latest data collected by the Osservatorio del Politecnico of...
Continue Reading