Prime day is the day when it is possible, for those with an Amazon Prime subscription, to purchase many products at lower prices. An opportunity for the shopper, but also for sellers and brands. Companies have to be ready to respond to the shoppers’ wishes,...
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Finally, the tenth and last step of the series shows how to develop an effective e-commerce strategy. After implementing all the previous passages, it is time to measure the results obtained. If you missed the previous steps, follow the links at the bottom of the...
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Our Commerce Strategist team, in collaboration with Digital shelf analytics experts reveal the ninth step of the "10 Steps for an effective e-commerce strategy"series. At the bottom of the page the links to all the articles. Second-to-last step of the journey to optimise your e-commerce strategy:...
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If you missed the previous steps of the "10 Steps for an effective e-commerce strategy"series, follow the links at the end of the page. To develop an effective e-commerce strategy, the contribution of the marketing team is essential. The previous steps of the series have shown...
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Our Commerce Strategist team, in collaboration with Digital Shelf Analytics experts present you the seventh step of the "10 Steps for an effective e-commerce strategy" series. At the bottom of the page, you can find the links to all the series' articles. The first step consists of...
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We have reached the sixth step of the "10 Steps for an effective e-commerce strategy" series. At the bottom of the page, you will find links to all previous articles. Online shoppers have precise (and very high) expectations when surfing the web: whether the goal is...
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Our Commerce Strategist team, in collaboration with e.fundamentals Digital Shelf Analytics experts offer you the fifth pill of the “10 Steps for an effective e-commerce strategy” series. The brand positioning, the products’ price, and the target shopper will direct to the most suitable partners for online sales. In...
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After the analytical phase, it is time to disclose the fourth step of the series to define a successful e-commerce strategy. Considering the insights provided by your consumer data and changing behaviour online, it may be necessary to review your brand positioning. In the light of...
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According to our Commerce Strategists team and the Digital Shelf Analytics experts from e.fundamentals, this is the third step to develop a successful online commerce strategy. After the first two steps, #1 - Writing and sharing your strategy with the team and #2 - Being an...
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According to our Commerce Strategists and to the Digital Shelf Analytics experts from e.fundamentals this is the second step to take to develop a successfull commerce strategy online. Read Step one here. To get full knowledge of the market, competitors and shoppers you can profit from existing...
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