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Live Panel: The Commerce Wave

The New Commerce Marketing Imperatives. Wednesday, October 6th at 3.30 pm CET   Duration: 30 minutes. Free event.   [no_button size="big_large_full_width" style="" text="REGISTER NOW" icon_pack="font_awesome" fa_icon="" icon_position="right" icon_color="" icon_background_color="" icon_background_hover_color="" link="https://netcommindustries.liveforum.space/membership/visitor/register?utm-source=omnishopper" target="_blank" color="" hover_color="" background_color="" hover_background_color="" border_color="" hover_border_color="" border_width="" font_size="" font_style="normal" font_weight="" margin="" padding="" border_radius=""]   OmniShopper & Co., as part of...

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New balances of omnichannel

According to the Osservatorio del Politecnico of Milan research, the pandemic has reshaped new balances in world trade.     Data show a drop in offline consumption of 21 billion euros in 2020. On the other hand, online purchases have grown. Especially the food category with a 10%...

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New online consumers’ behaviours

Buying behaviours and expectations towards brands have been disrupted with the acceleration of the digital world. In addition, the transition from a service economy to an experiential economy requires companies to have more excellent knowledge of their consumers.   The latest data collected by the Osservatorio del Politecnico of...

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Social media commerce

The consumer is increasingly faced with a plurality of channels and means through which to make purchasing choices. A growing phenomenon in many countries, especially in China and the United States, concerns the possibility of purchasing products directly from social networks. In 2020, in the United...

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